I’m Cristian Rojas, a Creative Director, and DP specializing in AI-driven content creation, advertising, and large-scale visual storytelling. Currently, I serve as the AI Video Lead at Superside, where I develop and implement AI-assisted video production workflows, bridge creative and technical teams, and drive innovation in how brands use generative AI to scale high-quality content production.
With a background working at companies like Netflix, Canva, and Envato, I’ve helped shape visual storytelling strategies that merge creative with data-driven insights. As a former Adobe contractor, I led AI dataset production for next-generation machine learning models, contributing to the evolution of creative tools.
I’m passionate about integrating Gen AI into video and photography pipelines to enhance creative efficiency, storytelling depth, and production scalability, redefining what’s possible at the intersection of creativity and technology.
What I Do
Creative Direction & AI Integration: I optimize workflows with AI-powered tools, ensuring efficiency and scalability while maintaining creative authenticity.
Photography & Filmmaking: Specialized in advertising, stock media, and branded content, with a strong emphasis on authentic storytelling.
Advertising & Stock Media Strategy: Created marketable, high-impact visuals for Canva, Pexels, and Envato, leading teams and crafting visual guides for global stock asset production.
Why Work With Me?
I don’t just capture visuals, I engineer creative solutions that drive results. With 15 years of experience, I excel in solving complex production challenges through efficient, scalable systems. From AI-integrated workflows to large-scale productions, I bring a unique mix of strategy, innovation, and execution to every project.
