Creative director, photographer, and filmmaker specializing in AI-driven content, advertising, and large-scale visual storytelling. Expert in strategic creative direction, AI-assisted workflows, project management, and traditional video production. Worked with Netflix, Canva, and Envato, shaping visual storytelling strategies. Former Adobe contractor, managing AI dataset production for advanced algorithms. Passionate about integrating Generative AI into audiovisual workflows to enhance production efficiency and maximize output.
What I Do
Creative Direction & AI Integration: I optimize workflows with AI-powered tools, ensuring efficiency and scalability while maintaining creative authenticity.
Photography & Filmmaking: Specialized in advertising, stock media, and branded content, with a strong emphasis on authentic storytelling.
Project & Production Management: Led a 15-person team at Pexels to produce 6,500+ photos and videos in six months, generating 2B+ views. Designed scalable systems using Airtable for budgeting, creative direction, and curation.
Advertising & Stock Media Strategy: Created marketable, high-impact visuals for Canva, Pexels, and Envato, leading teams and crafting visual guides for global stock asset production.
Why Work With Me?
I don’t just capture visuals—I engineer creative solutions that drive results. With 15 years of experience, I excel in solving complex production challenges through efficient, scalable systems. From AI-integrated workflows to large-scale productions, I bring a unique mix of strategy, innovation, and execution to every project.
